Under Armour unveils brand house in Cebu

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Performance footwear, sports gear and apparel innovator Under Armour (UA) continues to expand its reach in the Philippines with the opening of a brand house in Cebu City on May 22.

The first in southern Philippines, the 164 square-meter UA brand house is conveniently located on the ground level of Ayala Center Cebu.  This ups the number of exclusive UA outlets in the Philippines to four, further underscoring the importance of the country as growth area for the Baltimore-headquartered firm.  Customers can browse and purchase a range of innovative, quality merchandise the company has been famous for since its inception 20 years ago.

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“We are extremely grateful for, and humbled by, the incredibly warm reception from our Filipino customers.  We believe that UA’s success is a direct offshoot of the worldwide trend toward an active lifestyle, and how the brand values reflected in our products have successfully promoted such,” said Triple Pte. Ltd. CEO Michael Binger.  The company holds the exclusive distribution rights for UA across Southeast Asia.  “During his visit to the Philippines, UA founder, chairman, CEO Kevin Plank had described Asia Pacific as one of the linchpins for truly defining UA as global brand.  indeed, our upward business trajectory here exemplifies that, and increasing our presence should further enable it,” he added.

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Highlighting the opening of UA’s new brand house is the Armour Challenge – open to male and female participants, aged 18 years old and above on a first-come-first-served basis.  The competition, to be held at the Ayala Center Cebu’s Activity Center, consists of three physical challenges:  mountain climbers, squats, and burpees.  The fastest to complete the exercises will win a UA tank or sleeveless top and a discount coupon.  All other participants automatically receive discount coupons as well.  Famous husband- and-wife fitness coaches and UA brand ambassador Jim and Toni Saret will be on hand to give valuable fitness and training advice to participants and the general public.  A former national athlete, Jim was educated here and in the US on sports science and is the founder and training director of APEX (Athletic Performance Enhancement) Sports Training Inc.  Like Toni, he was one of the trainers in the Biggest Loser Philippines television program.  The two presently host MetaBEATS, a fitness show on the Lifestyle Channel.

Interested participants can send their full name and mobile number to ua.instoremarketing@benchtm.com.  Slots are limited.  More details will be e-mailed to registrants.

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Under Armour’s other brand houses are located at BGC, Megamall and UP Town Center.  Also available in multi-branded sports houses, such as Tobys, OV, Planet Sports, Rustan’s and major stores in key cities.  Visit www.underarmour.com.ph for more information.

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World Vision Run 2016

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Now on its 5th year, World Vision Run in cooperation with Runrio offers a bigger and more fun-filled activities for the whole family. This event will be held on June 26, 2016 at the Blue Bay Walk in Pasay City with race categories of 3k, 5k, 10k 21k, and a 500-meter dash for kids.

World Vision Run is an annual charity event that promotes healthy lifestyle through running, while also raising funds to help secure a better future for thousands of Filipino children. When you run for World Vision, you’re not just running for your own health, but for children.

EXCITED ALREADY?… HERE ARE THE DETAILS:

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PICK YOUR DESIRED TECH SHIRT

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WV SIZE CHART (3)

SIZE CHART

RACE BIB DESIGN

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REGISTRATION SCHEDULE:

ON-LINE REGISTRATION:

April 18 to June 12, 2016

REGISTER HERE

IN-STORE REGISTRATION:

May 16 to June 19, 2016

REGISTRATION VENUE

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REMINDERS:

  • Race kits may run out before the last day of registration, therefore registration may end earlier than announced deadline.
  • Tech Shirt size and color availability will be on a first come first serve basis.
  • A timing device will be used by all participants during the race.
  • Parents or guardians who want to accompany their child needs to register for the 3K category.

RACE DETAILS:

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HERE ARE THE RACE ROUTES:

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Fiber Up to Beat Hypertension

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The month of May celebrates World Hypertension Day and besides commemorating Losartan, Lipitor, and Atenolol, there’s a natural and better way to combat hypertension. It is the Big F.

The “Big F” is FIBER.  It is derived from plants and scores huge in keeping the heart and colon healthy, for better blood circulation and detoxification.

Good blood circulation prevents hypertension.  Sapping bad cholesterol and toxins out of the body by consuming fibrous food, such as oatmeal, also promotes digestive health and prevents colon cancer… aside from boosting good blood circulation.  The connection continues: did you know that hypertension helps bring about constipation?  So fiber up, and you prevent both hypertension and colon problems.

WebMD.com, an esteemed medical online publication revealed that “adding fiber to the diet was associated with a significant reduction in both systolic and diastolic blood pressure in people with high blood pressure.”

WebMD.com also pointed out other lifestyle and dietary improvements which help keep blood pressure levels under control. These include “weight loss, reduced sodium intake, moderation in alcohol use, increased potassium intake, increased physical activity, and following the DASH (dietary approaches to stop hypertension) diet.”

Fiber-packed Food

Basically, anyone who wishes to gain the benefits of fiber simply has to eat more fruits and vegetables.  Fiber may also be sourced from cereals and carbo-loaded food such as oatmeal.  There are many variants of oatmeal–  instant, quick-cooking, whole-grain rolled oats, and oat bran.  Just find the kind that suits your taste and lifestyle most.

One brand, Australia Harvest Oatmeal, boasts of best quality as it prides itself in coming from the world’s best oats-growing region, West Australia.  Perhaps it is this best-source and superior-quality assurance that made the Philippine Volcanoes—   the country’s official rugby team sent to battle in international rugby competitions–  choose Australia Harvest Oatmeal as their Official Fiber Partner.  And for good reasons.  The Philippine Volcanoes just won their bronze medal in the recently concluded Asian Rugby Competition.

So celebrate World Hypertension Day this May, by staying healthy and sharing the fitness word.

Fiber up, for Life!

DESTROY THE MOST INTENSE HEAT WITH THE NEW ADIDAS CLIMACHILL RANGE FOR SS16

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– When heat rises, so can performance with Adidas CLIMACHILL

– The revolutionary cooling range returns in 2016 with new advances in cooling technology

– For the first time, the range comes with sport and gender specific design, with the women’s range built around the unique requirements of a woman’s body

CLIMACHILL is back for its 3rd successive season, once again re-defining cooling apparel innovation with new and more advanced technologies and a unique sport and gender specific design. Destroy the heat this S/S 16.

As heat rises, challenges increase, and with adidas CLIMACHILL so does the determination to perform. Working closely with athletes around the world, it is clear that increased heat and humid weather makes training and competitive performance more difficult. When core body temperature exceeds 37 degrees Celsius, efficiencies decrease and athletes cannot perform at their peak capacity. That’s why the new adidas CLIMACHILL uses industry-leading technology to keep their body temperature at an optimum level and help them perform at their best, even in the hottest conditions.

The result of the adidas Futures Team working closely with leading athletes, and of extensive testing within the climate chamber of adidas’ research labs, the S/S16 collection is its most advanced cooling product range yet; offering an evolution of previous CLIMACHILL technologies to work with the body to maintain the optimal body temperature:

  • −  For the first time, the adidas CLIMACHILL women’s range has been given a unique construction to complement the unique requirements of a women’s body identified via the Futures team’s research. The result? A fit that is truly tailored to the female form and offers maximized cooling where needed the most.
  • −  Fabric weight and thickness that differs between sports to enhance performance functionality depending on an athlete’s needs.
  • −  A uniquely engineered design profile includes industry-leading 3D aluminium- cooling spheres strategically located on the back and neck to correspond with the warmest areas of the body; providing an instant cooling sensation on contact.
  • −  Mesh-like micro fibres transport excess moisture away from your skin.
  • Revolutionary SubZero flat yarns contain titanium to maximize surface contact with the skin, to transfer heat away from the body.

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Brie Felnagle, American middle distance runner said of the launch: “I know that to stay at the top my game, I need to train 365 days a year, and often in very hot climates as we travel the world. My competitors don’t stop when the temperature rises, so neither will I. That’s why I look to CLIMACHILL, it works as hard as I do to allow me to train, regardless of the temperature.”

Jason Richardson, American hurdler and former World Champion said: “For me, a race doesn’t begin at the start line, it starts when I first step out to train, with every session helping me to cut off vital milliseconds. Armed with adidas CLIMACHILL I can push hard to perform all year round.”

Heike Leibl, VP Horizontal Concepts at adidas said of the launch: “At adidas we are constantly working with athletes to understand how we can enable them to achieve their best. Our athletes push themselves to the limit, and to keep up with them we also pursue our own PBs, making apparel that is more climate resistant, stylish and effective than everything that came before. We know that amateurs and professionals all over the world struggle with training and performing in extreme heat. With the CLIMACHILL range we have produced a technology that is unparalleled in the way it addresses overheating in athletes, allowing them to keep up their training and performance, regardless of the heat.”

Breaking in the new Adidas Climachill

Last April 29, 2016, Adidas Philippines in partner with Ride Revolution for an exclusive workout session and I am honored to be a part of it.  We were dressed in Adidas CLIMACHILL tanks, allowing us to experience its unique cooling technology.

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adidas partnered with Ride Revolution for an exclusive workout session last April 29, 2016.

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Participants dressed in Adidas CLIMACHILL tanks

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For the first time, the range comes with sport and gender specific design, with the women’s range built around the unique requirements of a woman’s body.

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trying some spinning with my new CLIMACHILL tank top.

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Jen Dacasin, adidas Brand Communications and Sports Marketing Manager welcomes guests.

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The newest addition to the adidas family, Ride Rev instructor Lexi Gancayco gives us a treat during one of the classes.

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adidas girl and Ride Rev instructor Ida Paras was all smiles as she lead the first class.

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Joining the participants was one of adidas’ very own, Rachelle Que-Love, showing some love to her fellow adidas girls.

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#SquadGoals: Rache and Ida show us how it’s done.

My verdict

As I do extensive spinning for 30 minutes at the Ride Revolution class, I find it so comfortable.  It’s light and cool; but I am not yet convinced, so I test it for long run.  I ran 18 km for 2 hours.  Despite of the humidity, very hot weather and vehicle fumes, it still keeps me cool.  I was profusely sweating then but my CLIMACHILL tank doesn’t cling my body, making it more comfortable even when I poured water in my head and body which I usually do during my races and long runs.  I still look decent (you know what I mean) after a 2-hour run.  My friends know me that I am not really into pink workout clothes (all my running gears, except for my team shirts and trisuit are all black) but only Adidas can make me wear pink!  I find the CLIMACHILL color line-ups so dainty and sweet, it doesn’t make me trying hard to be young looking.  So my verdict…  I AM LOVING MY ADIDAS CLIMACHILL.

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It also comes with cute pair of CLIMACHILL shorts

The collection, which comes in a bold new Brazilian pack range of colors, on trend for the summer of sport ahead, is part of the new Adidas CLIMAZONE concept launched in 2016. Developed for those who are ‘Not Made For Normal’, Adidas, has created a unified product concept that can address specific seasonal weather issues to enable elevated performance in unrelenting conditions.

Adidas CLIMA is made up of three product ranges, each designed to provide athletes complete protection from the elements:

  • −  CLIMACHILL to control temperature in hot conditions,
  • −  CLIMAHEAT to retain body heat when the weather gets cold
  • −  CLIMAPROOF to repel wind, rain and snow 
Each of the ranges, including adidas CLIMACHILL, can be purchased in special CLIMAZONE areas in select adidas stores across the world and at adidas.com/climazone. The adidas CLIMACHILL SS16 range launches on 23rd March with new product lines of the CLIMAPROOF and CLIMAHEAT collections to follow in the fall/winter.

The spring/summer Climachill range including training and running: t-shirts, tanks, shorts, tights and footwear is available at adidas.com and in selected retailers world/nationwide.

For more information visit adidas.com/climazone and follow the conversation on Twitter and Instagram with #Climachill.

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CM Blacklight – Manila Run 2016

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Having trouble waking up early in the morning for a race? Well, this running event is for you.  Color Manila will give you a fun-filled and colorful night run.

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6 Reasons To Join Color Manila’s Blacklight Run

You see the same sights, follow a steady pace, and apart from the music blaring in your earphones, you don’t really get a lot of variety—so what’s fun about a run?

How about joining Color Manila’s Blacklight Run to see for yourself?

Color Manila is encouraging everyone to sign up for a one of a kind running experience—one that combines fitness with new and exciting sights, opportunities to bond with family and friends, while still getting all the benefits of exercise.

Here are some of the reasons why you should seriously consider lacing up those running shoes—

Colors

Running can be boring—and once in a while, it helps to add a bit of variety into the mix. For Color Manila, as the name implies, it’s all about the hues. Whether you opt for the 10K, 5K or 3K, you can be sure to enjoy a unique running event amid filled with neon colors.

It’s At Night

Not a morning person? No problem. Since the Blacklight Run is happening at night, you don’t need to worry about waking up early or running under the heat of the sun. Color Manila makes this night run even more spectacular through the colors they’d be using – the colors would glow in the dark, thanks to the blacklight that would illuminate the entire race route.

Go At Your Own Pace

The focus here is fun. It doesn’t matter if you’re a running pro who can easily complete 10K in a blink, or a newbie just dipping your toe in the world of running, it’s the perfect event to get started. Piece of advice – just enjoy the race route.

Get Social

For those who are always on the look out for something new and exciting things to do in the city, the Blacklight Run creates a perfect venue to get into shape, bond with family and friends, and of course, meet new people.

For Fitness

While undeniably fun, you’re still bound to reap the benefits of exercise. Challenge yourself and see if you can beat your time and distance, or choose to take in the colorful sights at a pace you’re comfortable with—either way, you’ll feel better about having joined and finished it.

It’s For A Cause

More than organizing the coolest fun runs in the country, Color Manila sees to it to give back to the community through the Color Manila Foundation (CMF). Inspired by the hues of the rainbow, CMF commits to support the following causes: Medical Missions, Arts and Creativity, Health and Fitness, Mother Nature, Education, Innovation, and Disaster Response. Clearly, Color Manila is an organization with a huge heart.

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How to Register

PAYPAL

  • Visit the Official Color Manila Website: colormanilarun.com
  • Click on REGISTER NOW!
  • Fill up the online registration form
  • Fill up your PayPal details
  • Wait for your confirmation email
  • Claim your kit

PREPAID CARD

Purchase Prepaid cards at the selected stores:

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Runnr Trinoma

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Tobys Glorietta

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Tobys Megamall

  • Visit the Official Color Manila Website: colormanilarun.com
  • Click on REGISTER NOW!
  • Choose Prepaid cards as payment options and enter the code found on your prepaid card.
  • Fill up the online registration form
  • Wait for your confimation email
  • Claim your kit

SM TICKETS

  • Purchase SM TIckets at any SM Cinema Ticketing Center
  • Visit the Official Color Manila Website: colormanilarun.com
  • Click on REGISTER NOW!
  • Fill up the online registration form
  • Enter your SM Ticket Number
  • Wait for your confirmation email
  • Claim your kit

Race kit claiming

Race Kit Claiming Days
Date:  Ongoing until May 22, 2016

Where: Crimson Hotel, Alabang
Schedule: Mall Hours

Disclaimers

– Sizes are available are on a first come first serve basis during registration. Reserved sizes cannot be altered during claiming. Size chart is provided for reference.
– Registration is open until supplies last. Organizer reserves the right to close registration once slots have already been filled up.
– We will not be liable for any unregistered prepaids cards and tickets. Please make sure to register through this link: www.colormanilarun.com

– All unclaimed race kits after the scheduled race kit claiming will be forfieted. PLEASE CLAIM YOUR KITS ON TIME.

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DZMM – Takbo Para Sa Pamilyang Pilipino 2016

DZMM Radyo Patrol 360 in cooperation with ABS-CBN Lingkod Kapamilya and Runrio Inc. will be hosting their yearly running event this coming May 29, 2016 at the Quirino Granstand, Manila and tagged as “Takbo Para Sa Pamilyang Pilipino.”  

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DZMM has been organizing this running event since 2011, aiming to help DZMM’s scholars from Ondoy, Sendong and Habagat-affected areas which was tagged then as “Takbo Para sa Katarunungan.”

This year, it continues to run with the theme “Takbo Para sa Pamilyang Pilipino” with the goal of seeing all 75 DZMM scholars finish their elementary education.

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On-line registration started last April 1 until May 15, 2016.

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In-store registration started last April 15 until May 22 at the following venue:

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*there will be 20% discount for Senior Citizens and a Php 50 off for high school and college students.

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Please take note:

  • Race kits may run out before last day of registration, therefore registration may end earlier than the announced deadline.
  • Singlet size availability will be on a first come first serve basis.
  • A timing device will be used by all participants during the race.

Here are the race routes:

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For more details, visit their official website.  Click here.

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