Nike+ Run Club Manila (NRC) Celebrates Its First Anniversary

image

Nike+ Run Club (NRC) Manila, part of Nike’s largest and fastest growing global services platform for athletes, celebrates its first anniversary of bringing the best of Nike+ Running services and programs to athletes and runners of all levels.

“NRC connects runners of all levels to expert NRC coaches, pacers, training plans and NRC community members,” said Patrick Reyes, Country Marketing Manager, Nike Philippines. “The Nike+ Run Club Manila inspires and enables more runners to join the global running community, and is designed for first time runners, daily runners as well as race-day competitors.”

With over 13,000 runners who registered in its twice-weekly sessions, the NRC community continues to grow significantly. Led by NRC Coaches Ian Banzon, Rio dela Cruz, and Ico Ejercito, and supported by NRC Pacers, NRC sessions take place every Tuesday and Thursday, 7:34 PM, in front of the Nike Park store in BGC.

Runners must register for NRC Manila sessions prior to each running session as there are capacity limitations. NRC Manila is open to both men and women. Runners can register online for NRC sessions at nike.com/manila.

The Nike+ Run Club Philosophy

  1. We are all meant to be runners. Running doesn’t turn away anyone at the door. If we want to bring out the runner inside us, we just have to lace up and get out
  2. We are not just runners. We are athletes. It takes more than a pair of legs to be fast. It takes our entire body, mind, and unbreakable spirit.
  3. Every run has a purpose. Some days we’ll feel pushed. Some days we’ll push back. Find the meaning in every mile.
  4. Respect every workout. Fear no workout. It’s going to be hard. That’s why we love it. Respect is earned from doing the work. So get out and get after it.
  5. Embrace your weaknesses. Then erase them. With regular and consistent work, our weaknesses can become our strengths.
  6. Measure success in as many ways as you can. Not every run will be our farthest or fastest, but every run is an achievement and should be seen as such.
  7. We believe in you, even if you don’t. On days when we feel less than our best, we can always seek motivation from our community. Nike+ Run Club is here to remind us that our best is always within our reach.

Nike Introduces Breaking2 – The quest to break the two-hour marathon barrier.

su17_rn_breaking2_hero_group_2_native_1600

 

Today Nike unveils Breaking2, an innovation moonshot designed to unlock human potential.

Like all daring dreams, Breaking2 has an audacious goal: Enable a sub two-hour marathon time.

Many consider this feat impossible. It requires reducing the current men’s world record time of 2:02:57 by three percent. However, that challenge is exactly what drives Nike; the impossible is an opportunity to envision the future of sport.

To help achieve a sub two-hour marathon, Nike is working with a diverse team of leaders across several fields of science and sport with a holistic approach to athletes, product, training, nutrition and environment.

Breaking2 provides an opportunity to explore whether the impossible is within reach. It is the ultimate embodiment of Nike’s mission: To bring inspiration and innovation to every athlete on the planet.

THE MISSION

In 1954, Sir Roger Bannister ran the first four-minute mile. Bannister didn’t just break a record; he redefined what athletes were capable of and inspired confidence in others to do the same.

This great story reminds us that inspiration — complete belief in an impossible goal — is at the core of human potential. After all, as Bill Bowerman, Nike’s co-founder and legendary track coach, once said, “The real purpose of running isn’t to win a race, it’s to test the limits of the human heart.”

At its core, Breaking2 is about more than a marathon.

Attempting to break the sub two-hour marathon challenges the perception of what is possible in sport, resets the expectations of product and enables Nike to gather incredible athlete insight. These lessons can be applied across everything Nike does, including products and services, to ultimately serve all runners. The only real failure would be to not attempt such an audacious goal.

THE ATHLETES

Reaching a sub two-hour marathon requires shaving seven seconds off each of the 26.2 miles of the marathon. Even for the world’s best runners this is a massive leap.

Nike spent significant time identifying three elite athletes who are perfectly equipped for (and bold enough to take on) the challenge.

Eliud Kipchoge of Kenya, Lelisa Desisa of Ethiopia and Zersenay Tadese of Eritrea are all lined up to attempt the impossible and run a sub two-hour marathon. These runners are not afraid of the unknown — they attack it.

kipchoge

ELIUD KIPCHOGE

Eliud Kipchoge, 32 years old, was born November 5 in Kapsisiywa, Nandi District and has won medals at both the Olympic and World level. Eliud began running after high school following years of observing his coach and mentor, Patrick Sang, who is still his coach to date.

In 2003, Eliud made his debut in distance running after setting a world junior record in the 5000 meters at the IAAF World Cross Country Championship. Later that year, Eliud became World Champion at the World Championships in Athletics. In 2012, Eliud set a half-marathon best with a time of 59:25.

Eliud won a bronze medal at the 2004 Athens Olympics in 5000 meters, a silver medal in the 2008 Beijing Olympics in the 5000 meters and most recently, a gold medal at the 2016 Rio Olympics in the men’s marathon.

He improved his personal best marathon time by 5 seconds after winning the Berlin Marathon with a time of 2:04:00. In 2016, he improved upon that time even further when he set a new course record in the London Marathon achieving a winning time of 2:03:05.

tadese

ZERSENAY TADESE

Zersenay Tadese, 34 years old, was born February 8 in Adi Bana, Eritrea. His bronze medal in the 10,000 meters at the 2004 Athens Olympics made him the first ever Eritrea Olympic medalist. He was also Eritrea’s first athlete to win a World Championship event when he took the 20-kilometer title in the 2006 IAAF World Road Running Championships.

Zersenay has four consecutive victories in the World Half Marathon Championships from 2006-2009 and won the title again in 2012. He set a world record in the 2010 Lisbon Half Marathon and has won gold, silver and two bronze medals at the IAAF World Cross Country Championships. Zersenay is a four-time Olympian competing at the 2004, 2008, 2012 and 2016 Olympic Games.

In 2009, Zersenay became the second man to win three World Championship medals over three different surfaces in the same year. Zersenay currently holds the men’s half marathon world record with a time of 58:23. His brother, Kidane Tadese, is also a professional distance runner.

desisa

LELISA DESISA

Lelisa Desisa, 26 years old, was born January 14 in Shewa, Ethiopia. Early in his running career, Lelisa focused on road racing. He made his breakthrough in 2010 after running sub-60 minutes placing third at the Zayed International Half Marathon. He has won many high-profile races such as Boilermaker 15K, Cherry Blossom 10-miler, Bolder Boulder 10K and Delhi Half Marathon.

Lelisa made his marathon debut by running 2:04:45 hours in the 2013 Dubai Marathon. Lelisa won the 2013 Boston Marathon and with the event of the bombings, he gave his medal back to the city of Boston to honor all the bombing victims. In 2015, he won the Boston Marathon again with a time of 2:09:17, and took second in 2016.

breaking2_native_1600

onereyna-transparent1

Nike Beautiful X Powerful Collection

nike_beautiful_x_powerful_collect_small_native_1600

Nike Beautiful X Powerful Premium Leather

Nike has been saluting all women around the world, ever since the sporting brand made it big in the industry. Today, Nike launches the first footwear collection inspired by female athletes and their boundary-breaking accomplishments, the Nike Beautiful X Powerful Collection. The collection rethinks four Nike footwear icons and imbues each with that aforementioned trademark “There is no finish line” declaration.

This slideshow requires JavaScript.

Nike’s first footwear collection inspired by female athletes and their boundary breaking accomplishments, the Nike Beautiful X Powerful Collection rethinks four Nike footwear icons and imbues each with that aforementioned trademark.  “There is no finish line” declaration.  It also showcases a speed-stripe, jacquard-woven material that is inspired by the winning lap and iconography of Samuelson’s race.

iza-goulart

In two hours, 24 minutes and 52 seconds, Joan Benoit Samuelson ignited a revolution. The year was 1984, the location: Los Angeles, the event: the first women’s marathon in the history of the Games.

The victory definitively decimated obsolete notions that had previously limited women’s running to 1,500 meters: the belief that women weren’t physically capable of enduring such distances. The race itself paid off years of campaigning for the inclusion by the IRC: the International Runners Committee, created by a group of female runners who were supported by Nike.

Samuelson’s Los Angeles performance, coupled with the slogan she lives by: “There is no finish line,” also inspired the company to continuously evolve its efforts to support and celebrate female athletes across all sports. Over the years, Nike’s dedication to these athletes has constantly grown, from the creation of the Nike Women’s runs, then an international race series that expanded the movement worldwide, evolving into the Nike Women community – more than four million global athletes who run and train together, motivated by a shared mindset and commitment to pushing their limits.

The Nike Beautiful X Powerful Collection Premium Leather is available October 6 via the SNKRS App and majority of Nike retail stores.

The collection is available in majority of Nike retail stores with the following SRP:
  • Nike Air Max Thea – 6745 php
  • Nike Air Presto – 6745 php
  • Nike Air Huarache – 6745 php
  • Nike Cortez – 4795 php

The Nike Beautiful X Powerful Collection Jacquard is available December 1.

nike logo

Nike Structure 20: A Timeline

This slideshow requires JavaScript.

As the United States running boom (initiated in the ’70s) advanced, athletes’ footwear needs evolved and diversified. These realities paired with a greater understanding of over-pronation (the foot rolling inward upon ground strike) led Nike to answer a call for a running shoe with greater stability. The Nike Air Structure, Nike’s most stable silhouette, debuted in 1991.

Since its introduction, the Nike Structure line has earned legions of fans ranging from elite athletes — like long-distance champion Galen Rupp, who has worn iterations of the shoe for the past 16 years — to everyday runners to off-duty athletes who are drawn to the silhouette’s distinctive style. With the dawn of its 20th iteration, the Nike Air Zoom Structure 20 compiles insights from past

The Nike Air Structure (1991)

1991

The Nike Air Structure Triax 9 (2006)

2006

The Nike Air Structure Triax 13 (2009)

2009

The Nike Zoom Structure 16 (2013)

2013

The Nike Air Zoom Structure 20 (2016)

attachment-1_native_1600

The Nike Air Zoom Structure 20 arrives for men and women on September 29 at Nike.com and on retail stores at PHP 6,295 SRP.

nike logo

 

Nike Hyperadapt 1.0 Manifests the Unimaginable

“Innovation at Nike is not about dreaming of tomorrow. It’s about accelerating toward it,” says Tinker Hatfield. “We’re able to anticipate the needs of athletes because we know them better than anybody. Sometimes, we deliver a reality before others have even begun to imagine it.”

Welcome the Nike HyperAdapt 1.0, the first performance vehicle for Nike’s latest platform breakthrough, adaptive lacing. The shoe translates deep research in digital, electrical and mechanical engineering into a product designed for movement. It challenges traditional understanding of fit, proposing an ultimate solution to individual idiosyncrasies in lacing and tension preference.

Functional simplicity reduces a typical athlete concern, distraction. “When you step in, your heel will hit a sensor and the system will automatically tighten,” explains Tiffany Beers, Senior Innovator, NIKE, Inc., and the project’s technical lead. “Then there are two buttons on the side to tighten and loosen. You can adjust it until it’s perfect.”

For Hatfield, the innovation solves another enduring athlete-equipment quandary: the ability to make swift micro-adjustments. Undue pressure caused by tight tying and slippage resulting from loose laces are now relics of the past. Precise, consistent, personalized lockdown can now be manually adjusted on the fly. “That’s an important step, because feet undergo an incredible amount of stress during competition,” he says.

Beers began pondering the mechanics shortly after meeting Hatfield, who dreamed of making adaptive lacing a reality. He asked if she wanted to figure it out — not a replication of a preexisting idea but as “the first baby step to get to a more sophisticated place.” The project caught the attention of a third collaborator, NIKE, Inc. President & CEO Mark Parker, who helped guide the design.

The process saw Beers brainstorming with a group of engineers intent on testing her theories. They first came up with a snowboard boot featuring an external generator. While far from the ideal, it was the first of a series of strides toward Beers and Hatfield’s original goal: to embed the technical components into such a small space that the design moves with the body and absorbs the same force the athlete is facing.

20160315_fy16_inno_snowcap_white_hero_0058_native_1600

Through 2013, Hatfield and Beers spearheaded a number of new systems, a pool of prototypes and several trials, arriving at an underfoot-lacing mechanism. In April 2015, Beers was tasked with making a self-lacing Nike Mag to celebrate the icon’s true fictional release date of October 21. The final product quietly debuted Nike’s new adaptive technology. Shortly after, the completion of the more technical, sport version they’d originally conceived, the Nike HyperAdapt 1.0, confirmed the strength of the apparatus.

“It’s a platform,” Beers says, “something that helps envision a world in which product changes as the athlete changes.”

The potential of adaptive lacing for the athlete is huge, Hatfield adds, as it would provide tailored-to-the-moment custom fit. “It is amazing to consider a shoe that senses what the body needs in real-time. That eliminates a multitude of distractions, including mental attrition, and thus truly benefits performance.”

This slideshow requires JavaScript.

He concludes, “Wouldn’t it be great if a shoe, in the future, could sense when you needed to have it tighter or looser? Could it take you even tighter than you’d normally go if it senses you really need extra snugness in a quick maneuver? That’s where we’re headed. In the future, product will come alive.”

In short, the Nike HyperAdapt 1.0 is the first step into the future of adaptive performance. It’s currently manual (i.e., athlete controlled) but it makes feasible the once-fantastic concept of an automated, nearly symbiotic relationship between the foot and shoe.

The first generation of the HyperAdapt 1.0 will be available in the U.S. at select Nike retail locations. Appointments to experience and purchase the product begin November 28. Details on how to make an appointment will be announced in the coming weeks.

nike logo

onereyna-transparent1

Nike+ Run Club Manila continues to power Filipinos to lace up, get out, and RUN!

NRC logo

_MG_6037

Nike+ Run Club (NRC) Manila, part of Nike’s largest and fastest growing global services platform for athletes, brings the best of Nike+ Running services and programs every Tuesday and Thursday evening.

Held at exactly 7:34 pm at Nike Park in Bonifacio Global City, MRC sessions are open to runners and athletes of all levels.

The weekly sessions are led by NRC coaches Rio dela Cruz, Ian Banzon, and Ico Ejercito, who provide professional training and tips for runners to improve their times.

“NRC connects runners of all levels to expert NRC coaches, pacers, training plans and NRC community members,” said Patrick Reyes, Country Marketing Manager, Nike Philippines. “The Nike+ Run Club Manila will inspire and enable more runners to join the global running community, designed for first time runners, daily runners as well as race-day competitors.”

The Nike+ Run Club Philosophy:

  1. We are all meant to be runners.   Running doesn’t turn away anyone at the door.  If we want to bring out the runner inside us, we just have to lace up and get out.
  2. We are not just runners. We are athletes.  It takes more than a pair of legs to be fast.  It takes our entire body, mind, and unbreakable spirit.
  3. Every run has a purpose. Some days we’ll feel pushed.  Some days we’ll push back.  Find the meaning in every mile.
  4. Respect every workout. Fear no workout.  It’s going to be hard.  That’s why we love it.  Respect is earned from doing the work.  So get out and get after it.
  5. Embrace your weaknesses. Then erase them.  With regular and consistent work, our weaknesses can become our strengths.
  6. Measure success in as many ways as you can. Not every run will be our farthest or fastest, but ever run is an achievement and should be seen as such.
  7. We believe in you, even if you don’t. On days when we feel less than our best, we can always seek motivation from our community Nike+ Run Club is here to remind us that our best is always within our reach.

My Thoughts:

_MG_5767

Top to bottom: Nike Running gear. Running Shoes: Nike Lunar Epic Flyknit low-cut

Last June 30, I had a chance to take part of this running clinic.  That night, the training was for 5k run.  There are designated pacers per pace group – 4:30 pace, 5:00 pace, 6:00 pace and 7:00 pace group.  I picked the “kembot” pace group, the 7:00 with my co-blogger friend Allan as we are just breaking in the new Nike Lunar Epic Flyknit.

We traversed the 5k route of Bonifacio High Street crossing the Uptown area towards the University Blvd and back again to the Nike Park Bonifacio High Street to do some stretching and cool down exercises.

This slideshow requires JavaScript.

Though that was a bit tiring but I did enjoy the run.  I met new running friends and saw old running friends.  The pacers are very supportive, they will not give up just to help you attain your goal.

Join them every Tuesday and Thursday night.  Register prior to each NRC running session at nike.com/manila.

And for my verdict

img_20160630_183201.jpg

This is my first time to run with Nike running shoes and luckily I was given a chance to run with their new Lunar Epic Flyknit.  I find the cushioning same as my usual running shoes, lightweight and comfortable.  The uppers are soft and breathable which I always wanted in a running shoe.  It has enough ankle support.  Upon running 5k that night, I didn’t feel anything off that I mostly experience when I am trying out new shoes that don’t get well with my feet; no arch pain, no heel pain and no numbness in my 4th and 5th toes.  I think they jive with my feet though I still have to try it out on longer distances.  I still have to check it’s durability during longer distances like 21k and 42k.  I still have to test it under the rain; do they soak and feel heavy if they get wet and got blisters?  Do they still feel lightweight and cushiony at 32-km and above running?  Nonetheless, I enjoy running with them.  I will update you for my next running adventure with the new Nike Lunar Epic Flyknit running shoes.   For details regarding the Nike Lunar Epic Flyknit running shoes, read here.