Under Armour kicks off promising 2017 with ‘Armour @ The Fort’

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MANILA, PHILIPPINES – Under Armour, the most innovative sports and fitness clothing line in the world today, successfully held “Armour @ The Fort” on Saturday, January 28 at the Bonifacio High Street Amphitheater in Taguig City.

Armour @ The Fort had a two-part program that was filled with exciting activities for Under Amour fans and fitness enthusiasts alike.

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On the first agenda of Armour Day, the affair kicked off with a morning run, which was conducted by the country’s renowned running coaches Titus Salazar and Dan Brown. It was followed by Unilab’s fitness and nutrition symposium. The company then made an official announcement of its joint venture with Under Armour to launch Run United Exceed 2017 later this year.

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Catering to active lifestyle aficionados, the afternoon schedule had a full swing of activities that was attended by the who’s who of the sporting community like ultra marathoner Ferdie Capiling and the UP women’s football team.

An afternoon circuit training was led by Under Armour-affiliate trainer “Mama” Kat Geronimo, a renowned celebrity fitness coach who mentors notable film and television actresses such as Marian Rivera, Danica Sotto-Pingris, Melissa Ricks, Megan Young, Bettina Carlos, Anne Curtis and Jessy Mendiola.

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To cap off the event, Under Armour unveiled some of its plans for 2017, including the launching of the “Armour @” series. The fitness apparel likewise formalized its partnership with Kerry Sports Manila as the state-of-the-art facility opens its door for the Test of Will 2017 participants.

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Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for more updates and announcements as well as Facebook at www.facebook.com/underarmoursea.

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ACTIVEHEALTH LAUNCHES RUN UNITED EXCEED

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ActiveHealth has been in the forefront providing an incomparable race experience.  It is the only race in the country that offers an integrated holistic solution for for progressive athletes, grounded by its 4 pillars – training nutrition, gear and events; and for the past years, they have been helping runners to progress and exceed themselves.  This year,  ActiveHealth introduces the new Run United Exceed which will be different to the previous Run United Series.  Run United Exceed is a prestigious and exclusive 21-km race that will be held in BGC, Taguig on April, 2017.  It is set to revolutionize the running landscape by introducing world marathon major inspired innovation that will push runners to exceed themselves.

Did I mention innovation to help breed next level 21K finishers? Brace yourself, here it goes:

  • Exclusive medal for sub 2.5 hours finishers
  • FREE UNDER ARMOUR SHOES  to the top 15 negative split medal finishers
  • And to keep our runners motivated while they push themselves, the course is lined up with cheer stations in key location, to help boost their moral.
  • GUARANTEED SLOTS TO ANGKOR WAR INTERNATIONAL FULL MARATHON or ANGKOR WAT INTERNATIONAL HALF MARATHON await 2 lucky finishers.
  • To further ass to the thrill of the race is the moving cut-off banner making sure runners make it in time.
  • All participants are also entitled to discounted privileges from partner merchants and a Run United Exceed Kit inclusive of race shirt, event shirt and other items.

The concept is to shatter ones perception on time – To go against your greatest enemy, yourself.  This race will give birth to the next generation of high performing Half-Marathoners that have the relentless drive and determination to exceed the time they have set for themselves through proper training and sports nutrition.

“We have been doing the progressive races for the past 6 years.  For 2017, we believe that it is time to take it to the next level.  We want to build a new generation of athletes whose objective is not to just finish, but to EXCEED.”  – Lester Castillo, Brand Manager of ActiveHealth.

Excited already?.. Here are the race details:

REGISTRATION DETAILS:

Regular Registration Period

On-line Registration:     January 30 to February 28, 2017     Php 1,350

In-store Registration:     February 14 to February 28, 2017     Php 1, 350

Late Registration Period

Late On-line Registration     March 1 to March 12, 2017     Php 1, 550

Late In-Store Registration     March 1 to March 12, 2017     Php 1, 550

Race Inclusions:

  • Finisher’s Medal (exclusive to 2.5 hour finishers)
  • ActiveHealth Race Shirt and ActiveHealth Event Shirt
  • Race bib with D-tag
  • Finisher’s kit
  • Raffle entry to a guaranteed complimentary slot for 2 to Angkor Wat International Marathon or Angkor Wat International Half Marathon

Run United Medal

The finisher’s medal and its design elements are inspired from an athlete’s journey in exceeding himself.

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Race Shirt

The Run United race shirts is a performance shirt made from light breathable and quick dry fabric to help participants perform better.

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ActiveHealth have you covered from training to race day with special deals for your race and training pack.  ActiveHealth’s complete sports nutrition system are readily available to help participants reach optimum performance in time for Run United Exceed.  A race and training pack are available upon registration and exclusive deals are offered.

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Run United Exceed is co-presented by Tag Heuer and also the official timekeeper of the event.

During Media Launch

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So what are you waiting for?… TARALETS GUYS!

For more information, visit www.activehealth.ph and stay connected through their facebook and twitter  and instagram account.